Thoughts & insights.
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Building your long term SEO strategy
Many believe that Search Engine Optimisation is similar to a social media post - you share a piece of content and the results start to appear immediately or you stuff as many keywords into your title text as possible. Not quite.
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What is Net Neutrality?
Particularly in the USA, the subject of Net Neutrality is a controversial and complex issue, with people on both sides believing theirs is the best way forward for the internet as a whole.
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Getting the most from your CMS
Do you understand the in’s and out’s of your Content Management System (CMS)? For example, are you aware that our CMS is completely bespoke and built by our team of talented developers? We explain how you can get the most from your CMS.
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How Do You Grow an Online Community?
With algorithmic updates, rising advertising costs, fiercer competition and no clear answers on where to focus your efforts on next, you may find yourself asking: how do you grow an online community in 2018?
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A Developer’s Checklist for Launching Websites
From browser testing to HTML validation, there are many areas to double, and then triple check before a website can officially ‘go live.’
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Gold Award for Glasgow Clyde College Website
The user really does know best - as proven by Glasgow Clyde College earlier this month at the College Development Network (CDN) Marketing Awards, scooping up the Gold Students’ Award for Website!
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The Price of JavaScript
Using JavaScript is commonplace practice and can be found on almost any popular website you visit. With so many sites using it, what could be bad about it? We take a look at the price of JavaScript.
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Facebook Reach Update: How You Can Beat It
At the end of last year, social media managers were met with an unpleasant shock: the way that Facebook Pages performed was about to change - in a big way.
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Long Form Content: Why You Need It
There’s a lot of buzz about long form content and just how good it can be for your content marketing strategy, but what exactly is it and why is it so important to your overall content strategy?
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Google Grants - How to Get the Most from Your Account
For nonprofits, Google Grants are a huge asset in the digital arsenal. We take a look at how nonprofits both new and old to Google Grants make can make the most of their monthly spend.
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What Makes Good Web Typography?
Since the introduction of web fonts in the late 2000’s, designers have fully embraced the web platform as a place that great typography can now be enjoyed.
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Digital Trends for the Education Industry - 2018 Guide
As we enter 2018, there are a lot of buzzwords being thrown around in regards to the future of digital: virtual reality, artificial intelligence, micro moments. The list goes on. But, what’s the fluff and what’s really important for your sector?